Tell me about Nitro Coffee.

Nitro Coffee is a new ready to serve coffee beverage that has seen a rapid increase in demand over the past two summer seasons. P&R Nitro Coffee is brewed here at the roastery by our coffee professionals and passes strict QA protocols before it is sent out to customers. Nitro Coffee is infused with Nitrogen to give it a smooth and unique profile. Due to the nitrogen, it ages slower than other cold coffee styles, with a 3 week long lifespan.

It is a great way to increase through put and margins while keeping the same staffing levels.